Kiehl’s worked with Colle+McVoy to create a “Comic Book Yourself” application in the style of Roy Lichtenstein to promote their damage-repairing “ACAI” product line. This microsite enables the user to create a single or multi-frame comic where the user can customize their own comic by changing colors, styles and writing their own story. They can easily save out their comic along with integrating their creation with Facebook and Twitter.
